ads.txt and Authorized Sellers Policy

Purpose and Scope

This policy governs maintenance of the ads.txt record for this domain, including how authorized seller entries are validated, updated, and retired.

Authorized Seller Controls

• Entries are added only after verifying partner identity, account IDs, and relationship type.
• Seller entries are reviewed after partner onboarding, account migrations, and relationship changes.
• Outdated or invalid entries are removed to reduce spoofing and unauthorized resale risk.
• Internal change logs are maintained for material ads.txt updates.

Review Cadence

We perform routine checks and additional audits after monetization changes, account notices, or discrepancies reported by demand partners.

Issue Response

If unauthorized seller activity or account mismatch is detected, we investigate, update ads.txt promptly, and coordinate with affected platforms where needed.

Contact

Questions about ads.txt governance can be sent through our Contact page.

Platform Alignment Process

Ad operations are reviewed against current platform requirements, including labeling, placement behavior, traffic quality controls, and restricted-content handling. Configuration changes are applied when policy interpretation or platform guidance evolves.

Where uncertainty exists, we default to a conservative implementation approach rather than aggressive monetization.

Escalation and Remediation

Policy warnings, account notices, or anomalous behavior trigger internal review. Affected placements or integrations may be paused while remediation is completed and validated.

Audit Responsibility

ads.txt integrity checks are repeated after partner or account changes to reduce stale records and limit unauthorized inventory representation risk.

Record Accuracy Expectation

We treat ads.txt accuracy as a trust control. Entries that cannot be validated are removed until verified with current partner account information.